I just don’t get Taylor Swift

It’s freeing to just not care about something, isn’t it?

When friends start to wax poetic about the Eras Tour or their favorite Taylor Swift song, I listen politely as if they were talking about professional darts or French cinema, and a feeling of peace washes over me.

I do not need to love things, I think to myself. I do not need to hate them, either. I can simply watch them pass by like a leaf borne along a river’s current and say, “Well, that certainly is a thing!”

Granted, it is a lot harder when that thing is, by all indications, specifically made for you to enjoy.

While Taylor Swift can appeal to anyone, there is real data showing what a single peek at an Eras Tour crowd or a simple walk outside can tell you.

Swifties are most likely to be White suburban millennial women like me. Minds much more qualified than mine have written about the tension between Swift’s position as a “voice of a generation” and how much that voice is or isn’t speaking for listeners of color.